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Cornell University    
 
    
 
  Nov 17, 2017
 
Courses of Study 2011-2012 [ARCHIVED CATALOG]

Departments, Programs of Study and Courses


In the Johnson Graduate School of Management .

Course Offerings 

Immersions

Only the Johnson School offers learning immersion courses in strategic operations, managerial finance, investment banking, asset management, strategic marketing, sustainability, and entrepreneurship. Immersions offer a semester of continuous focus, real-world problem solving, and site visits to dozens of companies. Since courses in the immersions change from time to time, you may find the most updated information at the Registrar’s Office in 106 Sage Hall.

EPE—Entrepreneurship and Private Equities Immersion


Comprehensive course that integrates the technical, strategic, and economic aspects of entrepreneurship; this is the student’s full course load for the semester. David J. BenDaniel, the Don and Margi Berens Professor of Entrepreneurship at the Johnson School, leads the faculty team for this immersion.

CMAM—Capital Markets and Asset Management


Prerequisite: NCC 5060  with grade of B or better.

Specifically designed for students planning to pursue careers in research (both buy-side and sell-side), sales, and trading, either at Wall Street firms (sell-side) or at buy-side firms such as mutual funds. Melds the practical and theoretical aspects of the field. A great deal of interaction and discussion is expected between students, participating faculty, and visiting practitioners. While the course is designed to make its students more attractive as candidates for employment in the investment management profession, and it is expected that some of the participating firms will use their visits to identify candidates for summer internships, obtaining relevant summer internships remains the responsibility of the students.

IBI—Investment Banking Immersion


Prerequisite: NCC 5060  with grade of B or better.

Specifically designed for students planning to pursue careers in investment banking. Inappropriate for students interested in following a finance career in nonfinancial industry or nonfinance careers (including consulting).

This course is designed to meld the practical and theoretical aspects of the field. A great deal of interaction and discussion is expected between students, participating faculty, and Capital Markets and visiting practitioners. While the course is designed to make its students more attractive as candidates for employment in the investment banking profession, and it is expected that some of the participating firms will be using their visits to identify candidates for summer internships, obtaining relevant summer internships remains the responsibility of the students.

MFI—Managerial Finance Immersion


Prerequisite: NCC 5060  with grade of B or better.

Specifically designed for students planning to pursue finance careers. Some students interested in nonfinance careers (including consulting) may wish to consider this course, but they should recognize that it is not specifically designed for this purpose. A major objective is to help students make more informed choices about how to launch their finance careers.

SGE—Sustainable Global Enterprise


The SGE immersion provides students with a breadth and depth of knowledge and experience relating to the broad impact of social and environmental issues as well as the strategic opportunity these issues present to firms across a number of industries. Students will spend much of their time in field projects that require them to address real problems currently being faced by companies who expect to receive practical, operational solutions.

*Note: Students electing to take the immersion must choose a minimum of five (5) additional credits of course work from the recommended electives list of Johnson School courses or other courses from other programs at Cornell. Course availability is subject to scheduling.

SMI—Strategic Marketing Immersion


Limited enrollment. Prerequisites: NCC 5000 , NCC 5010 , NCC 5020 , NCC 5030 , and NCC 5060 ; permission of instructor.

Full-time program for the semester; students are not able to take other courses concurrently. The course objective is to begin developing students to think and act like brand managers, some of the best trained and most upwardly mobile professionals in industry. It provides students with a unique opportunity to begin internalizing the concepts, principles, and tools necessary to achieve success in brand management. While the course focuses on managing traditional consumer brands, high-tech products, services, and global branding are also addressed. In-class methods consist of (1) academic and industry lecturers; (2) on-site visits with marketing and manufacturing professionals; (3) case and project discussions and presentations; and (4) a brand management simulation. Course requirements consist of (1) discussion of readings; (2) individual case write-ups and presentations; (3) group projects and presentations (including a capstone simulation); and (4) in-class exams. There is considerable off-campus travel for field study.

SSO—Semester in Strategic Operations


Limited enrollment. Prerequisites: NCC 5010  and NCC 5060  for Johnson School students; permission of instructor.

Full-time program for the semester; students cannot take other courses concurrently. The course is concerned with the integration of technological, human-resource, logistical, and financial considerations to produce a manufacturing enterprise that can respond quickly and effectively to market requirements. The course is taught by a team of faculty and industrial practitioners, and much of the student work is team oriented. There is off-campus travel for field study of various manufacturing plants.