HADM 6060 (formerly 6606) - Restaurant Revenue Management

Fall. (First seven weeks.) 2 credits. Letter grades only.

Prerequisites: HADM 7030 (formerly 7703) Enrollment limited to: Students with graduate standing or permission of instructor. Elective. Limited to 40 students.

S. Kimes.

Revenue management is a method for managing capacity profitably. The objective of this course is to help students learn how to apply the principles of revenue management to maximize profitability in the restaurant industry. The course focuses on methods of managing duration and price with the intent of maximizing revenue per available seat-hour. Topics include forecasting, overbooking, reservations systems, information technology, process design, pricing, and management and marketing issues.

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