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ILRHR 4660 - Entrepreneurship and Small BusinessFall. 4 credits. Prerequisite: undergraduate standing. D. Cohen. Broadly addresses strategic issues in the startup phase and management of entrepreneurial firms and small businesses. Topics include opportunity recognition, satisfying real market needs, strategy, performance, financial planning, growth, and innovation. The course consists of a mix of lectures, case studies, guest speakers, and a final group project. |
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