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Apr 25, 2024
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AEM 4480 - Food Merchandising Spring. 3 credits. Letter grades only.
Prerequisite: AEM 2400 . Enrollment limited to: juniors or seniors.
R. Hawkes.
Covers merchandising principles and practices as they apply to food industry situations. Examines the various elements of merchandising such as buying, pricing, advertising, promotion, display, store layout, profit planning and control, and merchandising strategy. Considers the consequences of food industry trends and initiatives for other industry members, public policy makers, and consumers.
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