Courses of Study 2013-2014 
    
    Oct 15, 2018  
Courses of Study 2013-2014 [ARCHIVED CATALOG]

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AEM 3440 - Consumer Behavior


Fall. 3 credits.

Priority given to AEM majors. Co-meets with AEM 6440 .

B. Wansink.

Develops a useful, conceptual understanding of the problem and strategies associated with the psychology behind consumer behavior. In doing so, the course provides frameworks that enable students to address these issues responsibly, systematically, and creatively.



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