Courses of Study 2016-2017 
    
    Oct 29, 2020  
Courses of Study 2016-2017 [ARCHIVED CATALOG]

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AEM 6440 - Consumer Behavior


     
Fall. 3 credits.

Co-meets with AEM 3440 .

B. Wansink.

Develops a useful, conceptual understanding of the problem and strategies associated with the psychology behind consumer behavior. In doing so, the course provides frameworks that enable students to address these issues responsibly, systematically, and creatively.



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