Courses of Study 2017-2018 
    
    Nov 16, 2018  
Courses of Study 2017-2018 [ARCHIVED CATALOG]

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AEM 3440 - Consumer Behavior


     
Fall. 3 credits. Student option grading.

Enrollment priority given to: AEM majors. Co-meets with AEM 6440 .

B. Wansink.

Develops a useful, conceptual understanding of the problem and strategies associated with the psychology behind consumer behavior. In doing so, the course provides frameworks that enable students to address these issues responsibly, systematically, and creatively.



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