Courses of Study 2017-2018 
    
    Oct 23, 2018  
Courses of Study 2017-2018 [ARCHIVED CATALOG]

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AEM 6440 - Consumer Behavior


     
Fall. 3 or 4 credits, variable. Student option grading.

Co-meets with AEM 3440 .

B. Wansink.

Develops a useful, conceptual understanding of the problem and strategies associated with the psychology behind consumer behavior. In doing so, the course provides frameworks that enable students to address these issues responsibly, systematically, and creatively.



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