Courses of Study 2019-2020 
    
    Mar 29, 2024  
Courses of Study 2019-2020 [ARCHIVED CATALOG]

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AEM 3440 - Consumer Behavior


     
Fall. 3 credits. Student option grading.

Enrollment preference given to: Dyson students. Co-meets with AEM 6440 .

A. Shields.

Develops a useful, conceptual understanding of the problem and strategies associated with the psychology behind consumer behavior. In doing so, the course provides frameworks that enable students to address these issues responsibly, systematically, and creatively.



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