NBA 5660 - Oral and Written Communication

Fall, spring. 3 credits.

Forbidden Overlap: Students cannot take NBA 5670 or NBA 5680 if enrolled in NBA 5660.
B. Mink, C. Snow.

NBA 5660 integrates oral and written communication for a holistic approach to successful managerial communication. I will focus on several broad topics, including persuasion, organization, plain language, and audience analysis, with case studies and examples. The course requires weekly deliverables, either a writing assignment or business presentation.