|
|
Mar 28, 2024
|
|
NBA 6570 - Entrepreneurial Marketing Spring. 1.5 credits.
Staff.
Entrepreneurial Marketing is a focused practicum on how entrepreneurial companies think about and execute core marketing at the earliest stages of development. Lectures will leverage marketing theory but will focus on direct on-the-ground application and execution. This course is built around a product launch case that will touch on branding, pricing, strategy, launch, and channels in the startup context.
Add to Favorites (opens a new window)
|
|
|