CHIN 3309 - Business Chinese in Cultural Context I

(GB) Satisfies Option 1.

Fall. 4 credits. Letter grades only (no audit).

Prerequisite: two years (on heritage track) or three years of Chinese or equivalent. Permission of instructor required. Enrollment limited to: 15 students. Co-meets with CHIN 5509/NBA 6150.

Z. Chen.

First part of a two-semester sequence for those who studied Mandarin to advanced level. Will cover first five chapters of the textbook, developed surrounding five real cases. These are multinational companies, successfully operated in China by adapting their strategies to special needs of the Chinese market. By reading, discussing, and performing communicative tasks related to those cases, students will learn how to use Chinese as a “carrier of culture,” acquiring a better understanding of China in economic and cultural terms. To expand students’ knowledge on various business-related issues, in addition to business case analysis, relevant finance, consulting, and accounting knowledge will also be introduced. Highlights are: 1) finance and accounting terms and concepts selected from companies’ annual reports, 2) exploration of the Chinese banking system and its unique features, 3) Western capital markets and its impact on the Chinese financial market, 4) the professional power point design and presentation skills frequently used by investment banks and consulting companies. Class will be in Chinese.