NBA 6921 - Machine Learning Applications in Business

Fall. 3 credits. Letter grades only (no audit).

Co-meets with NBA 4920.

Fall, M. Unal; Spring, C. Lee.

This course introduces students to machine learning techniques used in business applications to draw managerial insights from data. The methods that would be covered include logistic regression, classification trees, clustering, and neural networks. Students will learn to apply these methods in a wide range of settings such as marketing, finance, healthcare and other business areas, and will gain hands-on experience through assignments and a group project.

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