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Nov 05, 2024
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NBA 5070 - Entrepreneurship for Scientists and Engineers Fall, Spring. 3 credits. Student option grading (no audit).
G. Ray, B. Treat.
The course provides a hand-on experience for learning the key philosophies and tactics of entrepreneurial activity and the entrepreneurial mindset. The unique focus of this class is that it is designed for Scientists & Engineers who would start a business that would have meaningful technology at the heart of the company. This includes the development of a viable business concept, customer discovery, the evaluation and planning of the start-up businesses, go-to-market strategy, intellectual property, and financing. The course utilizes lectures, directed readings, and guest speakers. The goal is a meaningful understanding of how to design a new business venture, achieved by building and communicating the framework for a viable business.
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