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Jul 03, 2025
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Courses of Study through eCornell 2024-2025
Management 360 Certificate
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In eCornell Certificate Programs
This comprehensive stackable certificate program gives you the opportunity to build a broad foundation in seven essential areas of business management. With courses in leadership, marketing, finance, strategy, and more, you’ll have the opportunity to learn from the same faculty who teach in Cornell University’s MBA programs and apply key business concepts in real-time in your job. Whether you’re striving to become a better people manager, fill in gaps in your financial acumen, or operate at a more strategic level, this program is a great way to gain the breadth of skills you need to drive business success.
This program is designed to meet the needs of busy working professionals by allowing you to work on each focus area individually over time.
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Courses
- eCornell CORE101 - Examining Scarcity and Opportunity Cost
- eCornell CORE102 - Analyzing Price and Equilibrium
- eCornell CORE103 - Conducting Market Analysis and Predicting Price
- eCornell CORE104 - Modeling Perfect Competition
- eCornell CORE105 - Comparing Monopolies and Competition
- eCornell HAME507 - Mastering the Time Value of Money
- eCornell HAME508 - Making Capital Investment Decisions
- eCornell HAME509 - Risk and Return: How to Identify, Measure, and Incorporate Into Capital Budgeting Decisions
- eCornell HAME510 - Raising Capital: The Process, the Players, and Strategic Considerations
- eCornell HAME513 - Understanding Financial Statements
- eCornell HAME514 - Using Ratio Analysis to Evaluate Financial Performance
- eCornell LAW501 - Embracing the Basics of Business Law
- eCornell LAW502 - Structuring Business Agreements
- eCornell LAW503 - Exploring Specialty Areas of Business Law
- eCornell LAW504 - Working with Legal Professionals
- eCornell LSM311 - Value Creation and Profitability
- eCornell LSM312 - Change, Disruption, and Growth
- eCornell LSM313 - Synergies, Mergers, and Alliances
- eCornell LSM314 - Getting the Most Out of Your Business Relationships
- eCornell LSM315 - Game Theory and Business Strategy
- eCornell LSM316 - Digital Platform Strategy
- eCornell LSM588 - Planning and Delivering Effective Presentations
- eCornell LSM596 - Motivating People for High Performance
- eCornell LSM597 - Navigating Power Relationships
- eCornell LSM700 - Management 360 Capstone
- eCornell JCB591 - Key Performance Indicators for Marketing
- eCornell JCB592 - The Customer Journey and Segmentation
- eCornell JCB593 - Targeting and Positioning
- eCornell JCB594 - Product Design and Testing
- eCornell JCB595 - Setting Up Distribution Channels
- eCornell JCB596 - Establishing Effective Pricing
- eCornell JCB681 - Improving Governance
- eCornell JCB682 - Improving Margins
- eCornell JCB683 - Improving Capacity Investment and Consumption
- eCornell JCB684 - Improving Coordination and Efficiency
- eCornell JCB685 - Improving Direction, Motivation, and Society
- eCornell JCB686 - Accountability in the Fourth Industrial Revolution
Key Takeaways
- Gain a broad understanding of business functions required to advance your career
- Manage people effectively and lead teams to top performance
- Choose the best business performance measures for your organization
- Develop an understanding of how to analyze, structure and assess financial information and capital budgeting decisions
- Master marketing best practices and create an integrated marketing and brand strategy aligned with your organization’s business objectives
- Learn statistical methods for analyzing and visualizing data in a business context to make better decisions
- Understand the fundamental legal concepts that help run a successful business, minimize risk, and structure great contracts
- Assess markets, understand power structures, and create a business strategy that will position your organization for competitive advantage
What You’ll Earn
- Management 360 Certificate from Cornell SC Johnson College of Business
- 296 Professional Development Hours (29.6 CEUs)
- 55.25 Professional Development Units (PDUs) toward PMI recertification
Who Should Enroll
- New managers and aspiring managers with at least 3 years of work experience
- Individuals looking to accelerate their career in business management
- Team leaders from any functional area across any industry
- Executives seeking to improve their leadership ability and fill in gaps in their business knowledge
Total Investment
- 18 months to complete all the courses
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