Courses of Study 2011-2012 
    
    Jun 24, 2018  
Courses of Study 2011-2012 [ARCHIVED CATALOG]

[Add to Favorites]

AEM 3440 - Consumer Behavior


Fall. 3 credits.

Prerequisite: AEM 2400  or equivalent. Priority given to AEM majors.

B. Wansink.

Develops a useful, conceptual understanding of the problem and strategies associated with the psychology behind consumer behavior. In doing so, the course provides frameworks that enable students to address these issues responsibly, systematically, and creatively.



[Add to Favorites]