AEM 3250 - Personal Enterprise and Small Business Management

Spring. 4 credits.

Prerequisite: AEM 1200 and AEM 2210 or permission of instructor. Course fee: Term project approx. $100 per team. Enrollment limited to: juniors or seniors. Absolutely no adds or drops after second class meeting.

D. H. Streeter.

Focuses on the activities involved in planning a start-up business, including the exploration of strategic dimensions, performance of marketing research, and planning of financial aspects related to the new company. Lectures and hands-on clinics include visits by real-world entrepreneurs, who discuss the start-up process and the challenges of managing growth in a small business. Term project is the development of a business plan, completed in teams of no fewer than three students.