Courses of Study 2018-2019 
    May 26, 2024  
Courses of Study 2018-2019 [ARCHIVED CATALOG]

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AEM 6440 - Consumer Behavior

Fall. 3 or 4 credits, variable. Student option grading.

Co-meets with AEM 3440 .

B. Wansink.

Develops a useful, conceptual understanding of the problem and strategies associated with the psychology behind consumer behavior. In doing so, the course provides frameworks that enable students to address these issues responsibly, systematically, and creatively.

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